YouTube used to be seen as a competitor to TV networks or streaming services in the battle for overall audience attention, but not actually in the same business. Not anymore.

According to a new survey conducted by Looper Insights between April 16 and 25, 66% of consumers discover TV or film content via YouTube. For 61%, it’s already part of their regular streaming ...

The 2025 NFL Draft begins tonight at 8 p.m. ET, but the league already has its eye on the future. The streaming rights to the NFL Draft in 2026 are a hot topic among media outlets, and while the ...

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