Yellow Tail changes its branding for the first time in 20 years, as Gen Z rejects cheap wine
The budget-friendly Australian wine brand is updating its look in moment of decline for the wine industry. Yellow Tail, the budget-friendly Australian wine brand known to college students everywhere, ...
10 Australian Wines We'll Be Sipping All Year
Between 1990 and 2004, the volume of Aussie wine exported to the US exploded, from around 550,000 annual cases to a whopping 20 million, led by “critter” wine brand Yellow Tail and its many cheap and ...
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The Domino's Pizza Wine Collab We Definitely Did Not See Coming
Pizza and wine may not be the most common culinary pairing, but Domino's Pizza is teaming up with [ yellow tail ] wine to change that. The popular winemaker is debuting Limited Edition [ yellow ...
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Australia reclaims China wine crown, but Chilean Yellow Tail a worry
Yellow Tail’s parent company, Casella Family Brands, started selling the made-in-Chile range in 2022 to get around Beijing’s crippling tariffs of about 200 per cent on Australian wine.