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Adidas will put Yeezy shoes up for sale for a third time since cutting ties with Ye. Getty Images On Dec. 26, Ye issued an apology in Hebrew to the Jewish community.
Adidas said it might have to write off the remaining $320 million worth of Yeezy shoes left unsold after it cut ties with Ye, formerly known as Kanye West.
The afterlife of Yeezy sneakers After comments from Kanye West, now known as Ye, brought controversy to Adidas, the question became: What to do with all of the shoes?
West, 47, partnered with Adidas in 2013 to create and sell items from his Yeezy line. The footwear company cut ties with the rapper in 2022 after West made a series of antisemitic remarks.
Adidas is stuck with stacks of its flagship Yeezy brand shoes after ending its relationship with Ye in October over his antisemitic and other offensive comments on social media and in interviews.
FILE - Yeezy shoes made by Adidas are displayed at Laced Up, a sneaker resale store, in Paramus, N.J., on Oct. 25, 2022. Adidas forecast it may have to write off the remaining 300 million euros ...
Adidas' partnership with Kanye West, which resulted in the infamous Yeezy shoes, ended in 2022. This was due to anti-Semitic remarks made by the rapper, which led to a split between the two ...
Adidas says it may write off the remaining $320 million worth of Yeezy shoes left unsold after it cut ties with rapper Ye, formerly known as Kanye West.
Adidas says it may write off the remaining 300 million euros ($320 million) worth of Yeezy shoes left unsold after it cut ties with rapper Ye, formerly known as Kanye West.
Adidas says it may write off the remaining 300 million euros ($320 million) worth of Yeezy shoes left unsold after it cut ties with rapper Ye, formerly known as Kanye West.