Choosing a CRM for your small business can feel daunting, with many options and factors to consider. However, if you follow a few best practices, the process can be straightforward and productive — ...

I've known Mike Boysen for more than a decade as a thought leader, a practitioner, and, most importantly, a dear friend. His perspective -- very similar to mine -- is built around "Jobs to Be Done," ...

Growing a small business requires strategic investments in areas that will make your processes simpler and more productive. A CRM (Customer Relationship Management) software application is one of the ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Whenever I discuss CRM systems I always like to say that, ...

Investing in a CRM tool can be a big jump from managing customer information in worksheets and loose documents, but startups can greatly benefit from implementing this type of software. Top providers ...

BOSTON--(BUSINESS WIRE)--Klaviyo (NYSE: KVYO), the company that powers smarter digital relationships for 167,000+ businesses, today announced Klaviyo B2C CRM, the only customer relationship management ...