Many brands are setting up in-house teams to do work traditionally performed by agencies, and a new model of advertising and marketing is emerging. The Fast Company Executive Board is a private, ...

Not long ago, hiring a marketing generalist seemed like the key to driving growth. They could create content, post it on social and the website, email to your database and run events. But today, that ...

Digital generated image of abstract multi colored curve chart on white background. Marketing strategies rooted in fleeting digital trends can become obsolete faster than companies can adapt their long ...