It’s unclear whether this reaction will have any impact on the future shape of Doritos, as the launch of square crisps hasn’t yet been confirmed by either PepsiCo or Walkers (who own the brand).

Walkers is giving away 30,000 packets of crisps for free in the UK this Valentine's Day - find out how to claim.

A Doritos spokesperson said that any further details regarding the square-shaped chip "isn't ... market in 1994 after PepsiCo purchased Walker's crisps.