NEW YORK, NY - February 19, 2025 – Today, NÜTRL Vodka Seltzer, the #2 spirits-based seltzer on the market 1, announces the national launch of its newest flavor, NÜTRL Lime, through the next ev ...

“They are facing a lot of competition in the powdered drink mix space,” Ceckowski said of Crystal Light. “Brands like Liquid IV, LMNT and Gatorade have introduced advanced functionality. This move ...

The new Crystal Light Vodka Refreshers are a lower-calorie alternative to the hard seltzers on the market, parent company Kraft Heinz said in a press release. The drinks will also be lower in ...

John Daly's Good Boy Vodka introduced the slogan 'Every Pour Helps a Pup'. The ultra-premium vodka and seltzer brand donates ...

It seems like every brand is getting in on the hard-seltzer game. I've always loved hard seltzers, but they aren't all created equally. Brands like High Noon use vodka while White Claw uses a ...

“Bussin’ with the Boys” is an uber-popular podcast that blends sports, humor, and edgy discussions.

PHILADELPHIA, PA — 2Moods Vodka Seltzer has announced an exciting partnership with the Owl Elite Fund, Temple University’s NIL (Name, Image, and Likeness) for-profit collective, to benefit ...

The brand's vodka infused iced teas have become a top seller in the U.S. by spurning malt liquor and focusing on a niche ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 37 min 40 sec ago 2 hours 35 min ago By Adrianne Pasquarelli - 3 hours 25 min ago 6 hours 35 min ago By Ewan Larkin - 9 hours 7 ...

Now, this citrus-forward flavor is rolling out in 4-packs to seltzer lovers nationwide. "Our mission has always been to create great-tasting seltzers made with real vodka and real fruit juice.