A powerful blend of nostalgia and Gen Z’s embrace of Y2K fashion has propelled True Religion back into the spotlight. But the iconic denim lifestyle brand isn’t simply replicating its past ...

True Religion rebooted its loyalty program in time for the holiday shopping season. The program kicked off ahead of the Black Friday weekend with exclusive membership perks. Formerly known as True ...

Timothée Chalamet wearing archival True Religion denim in Italy for A Complete Unknown. Timothée Chalamet wearing True Religion jeans in New York last month. Really, what's more Y2K than this ...

and cultural experiences with True Religion collaborators and content creators from its “Team True” program. Other features include improved customer experience and integration with the ...

“Chief Keef embodies everything True Religion’s core customer is looking for in the brand, and we are thrilled to officially launch this collaboration,” added Kristen D’Arcy, Chief ...

Lifestyle fashion brand True Religion launched a new brand platform and campaign, “Own Your True,” featuring Brazilian pop star Anitta, according to a company release. The campaign is designed to ...

LOS ANGELES--(BUSINESS WIRE)--True Religion, the iconic global lifestyle, apparel and accessories brand, today announced the launch of its new content-creator platform, Team True. As the antidote ...

Private equity firm Acon Investments bought a controlling stake in True Religion, according to a press release Tuesday. Financial terms of the deal weren’t disclosed. Through the deal ...

Jeans brand True Religion has been acquired by private equity firm Acon Investments and American Eagle-linked firm SB360 Capital Partners – a retail investment fund chaired by the retailer's CEO ...

WASHINGTON, Jan. 7, 2025 /PRNewswire/ -- ACON Investments, L.L.C. and its affiliates ("ACON") today announced the acquisition of a controlling stake in True Religion ("True Religion" or the ...

True Religion’s distinctive, $400 jeans were everywhere in 2005: in paparazzi shots of early reality stars Paris Hilton and Jessica Simpson, lyrics of “My Humps” by the Black Eyed Peas ...

I mean, the guy has stepped out in True Religion fits, like, five times in the past few weeks, in cities all over the world, from red carpets to Knicks games. He's here, he's there, he's ...