Limited quantities of Truly Midnight Hard Seltzer are available in 4-pack 16oz cans for $23.59 at GiveThemBeer.com, as well as on draft and in store at Truly LA. Photo Credit: Courtesy of Truly ...

Truly Midnight Hard Seltzer, a limited-edition blackberry lemon-flavored beverage, is a nearly-black color, using natural dyes, the company said. "Whether drinkers, ghouls or goblins are here for ...

People will be drinking gluten-free hard seltzer until the end of time, but there was a moment when it was a novelty. Back in the day — 2016, to be exact — Truly was one of the first hard ...

26. Unruly OG Original Lemonade The third option in the three-way tie was the Original Lemonade, extra boozy edition. The Truly Unruly OG Original Lemonade is a hard lemonade turned up to full volume.

In the world of hard seltzers, there is only one brand that has “Coke”-levels of name recognition: White Claw. But the brand’s biggest competitor, Truly, is nothing to scoff at.

Truly Hard Seltzer — the Boston Beer Company -produced brand that is second in sales behind only White Claw — has announced they're launching Truly Flavored Vodka, a partnership with spirits ...

My InsiderThere may be a temporary White Claw shortage, but that doesn't mean we can't compare the top-selling hard seltzer brand with one of its main competitors: Truly. Even as the days grow ...

Courtesy of Truly Hard Seltzer So what's Truly's next trick? Well, the brand may not be first-to-market when it comes to higher ABV hard seltzers, but they seem to believe the idea has legs: Today ...

According to Nielsen Holdings, hard seltzer sales have jumped 220% so far in 2019, up from 177% in 2018. Truly and top competitor, White Claw, lead the category.

A popular hard seltzer brand is giving new meaning to the term 'pop-up bar' with a zero-g twist that could have its fans popping up and down and in every which way this summer.