Dive Insight: True Religion’s “Own Your True” brand effort arrives at a critical time for the business. In January, private equity firm Acon Investments bought a controlling stake in the denim brand ...

Jeans designer and retailer True Religion is seeking a revival through Chapter 11 bankruptcy protection, having fallen to its knees amid the retail sector's crisis and the rise of "athleisure wear." ...

The Oscar nominee has been proselytizing an iconic early-2000s denim brand during his bonkers press tour for 'A Complete Unknown.' But can he convert you into becoming a True Religion believer?