NEW YORK (Reuters) -This holiday season, U.S. parents may have to make an extra pit stop - not for toys, but for the batteries that power them, as manufacturers pare down on frills and packaging ...

Historically, sector giant Mattel has invested in more "playable packaging" -- making the boxes part of the game itself -- to reduce costs. Hasbro, which sources roughly 50% of its U.S. toy and ...

Some mass toy manufacturers are moving away from plastic packaging, including Hasbro, which plans to phase out plastic boxes by 2022. But reuse goes a step farther.

So, we turned to an expert. Mr. CHRIS BYRNE (Toy Reviewer, Timetoplaymag.com): Bigger is better, more is more. STANDEN: Chris Burn runs the toy review Web site, timetoplaymag.com.

As Adam Gendell, Associate Director of the Sustainable Packaging Coalition states: “Disney’s Smart Packaging Initiative (SPI) is a first for the toy industry.

This holiday season, U.S. parents may have to make an extra pit stop - not for toys, but for the batteries that power them, as manufacturers pare down on frills and packaging to cut costs amid rising ...