If you’re planning a road trip through Michigan, you won’t want to miss the state’s many roadside attractions ... Da Yoopers Tourist Trap is a roadside attraction located in Ishpeming ...

According to Pure Michigan, the general store served more than 90,000 guests seasonally, with Michigan-made crafts, art and local fudge, seasonings, jams and jellies. The shop's Instagram page is ...

Hallowell, Roger H., and Abby J. Hansen PHD. "Taste of Frankenmuth, A: A Tourist Town in Michigan Thinks About Word-of-Mouth Referral." Harvard Business School Case 800-029, September 1999.