Toaster Strudel's sales also declined 1.1%, to $204 million, in the 52 weeks ending July 14, 2013, as Pop-Tarts' rose 5% to $668 million, according to IRI.

The Toaster Strudel is an icing-topped pop-culture icon and kitchen staple. The flaky, fruit-filled pastry was the brainchild of a man with an idea for a breakfast that's fun to prepare and eat.

Ready-to-eat homemade toaster strudel. (Photo: Samantha Seneviratne) When I was a kid, I took my morning Frosted Flakes with a side of Coca-Cola. Related: 8 Breakfast Pastries You Can (and Should ...

Pillsbury is definitely trying to make “fetch” happen. The brand released special Mean Girls -themed Toaster Strudel tied to one of the most memorable and iconic lines from the 2004 film.

Twitter user @JasonAlanKirk agreed that this is a need, not a want. “I’d totally write #fetch on my #MeanGirls toaster strudel too,” they tweeted. I need these in my life.

This Toaster Strudel variety has strawberry filling and pink icing. Also, you can watch the movie on Fandango Now with the purchase of two Mean Girls boxes. Found these at Target.

Gretchen Wiener's father, the inventor of Toaster Strudel, would definitely be pleased to hear the news Pillsbury Toaster Strudel is making fetch happen! On Wednesday, the brand announced the ...

Toaster Strudel's sales also declined 1.1%, to $204 million, in the 52 weeks ending July 14, 2013, as Pop-Tarts' rose 5% to $668 million, according to IRI.

When the Toaster Strudel hit grocery store shelves in 1985, it was an instant success. Unlike Pop-Tarts, which are pre-baked, sold at room temperature, and can be eaten straight from the package ...