As far as iconic branding goes, Nike’s swoosh is in a league of its own. Through some unknowable combination of innovation, ...

Davidson’s original 1971 Stripe-to-Swoosh design with script lettering held steady as the official mark of Nike, but in early days designers used it more as a template than a set design.

Business Creator of Nike's famed Swoosh remembers its conception 40 years later Updated: Jun. 16, 2011, 1:43 a.m. | Published: Jun. 16, 2011, 12:43 a.m. By Allan Brettman | The Oregonian/OregonLive ...

Spanish football club Barcelona is paying tribute to NBA legend Kobe Bryant with its second uniform launched Tuesday. The ...

Barcelona's 2025/26 away kit celebrates Kobe Bryant with a snakeskin design, Lakers-inspired colours and the iconic Sheath ...

Did you know that the woman who designed Nike's Swoosh logo only charged the company $35 for her work? Carolyn Davidson, the mind behind the now-ubiquitous mark, ended up designing it after a ...

Thanks to its corporate restructuring, Nike’s tax global rate dropped from 34.9% in 2007 to 13.2% this year. Nike isn’t the only design-driven brand to exploit Dutch tax loopholes.

Nike co-founder Phil Night purchased the company's now infamous swoosh logo in 1971 from a design student named Carolyn Davis.

By June 18, 1971, the logo was registered with the U.S. Patent Office. To Knight's credit, although he bought Nike's now-iconic logo for just $35, he was more generous later on.