The iconic brand’s latest venture is a metaverse play called .Swoosh, a Web3-enabled platform where people will be able to buy its virtual products. It’s essentially a marketplace, which makes ...

Nike's Web3 community platform .SWOOSH has teamed up with popular online multiplayer game Fortnite to offer a virtual experience that will reward players with digital sneakers. This brings a ...

The apparel maker has introduced ".Swoosh," a blockchain-based platform that will let members collect and eventually create virtual jerseys, shoes and other goods they can wear in games and other ...

Electronic Arts is partnering with sports brand Nike on its web3-enabled .Swoosh "digital community experience". The partnership will allow for "immersive experiences" and "brand new levels of ...

Nike is breaking brand guidelines by turning its Swoosh logo on its head to celebrate the growth of women’s soccer. The Swoosh logo will be rotated upward on third kits for men’s and women’s ...