Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 44 min 51 sec ago By Arvelisse Bonilla Ramos - 3 hours 51 min ago 5 hours 37 min ago By Garett Sloane - 9 hours ...

In its latest TV commercial, Subaru is shifting the love theme from its products to the philanthropic efforts of its retailers. Named "We Call It Our Love Promise," the 30-second clip shows ...

In April, an ad for the Subaru Crosstrek stood out from both a likeability and positive purchase intent standpoint, per iSpot.tv. The commercial taps into a familiar experience for many parents ...

Since 2008, Subaru of America has fostered a marketing ... U.S. The automaker has made the donation the center of its newest TV commercial. It launched in late April. Instead of ads based around ...

Impressions, at 27.0 billion, were up 14.5% for the month compared to 24.4 billion a year ago, per iSpot.tv. The top five brands by estimated national TV spending were Subaru ($11.6 million ...

All they had to do was show an overly protective father, just as Subaru’s “Kid Wash” commercial (where two boys wash the interior of the family Legacy with toothpaste and running water ...