Make your success inevitable by copying their strategies. LinkedIn keeps growing, with 171.9 million new users expected by 2028. Content creation shot up 60% in 2020, a trend that hasn't slowed.

Standing out on LinkedIn can feel daunting, but even before the emergence of generative AI, I noticed most content on LinkedIn barely merited a second glance—predictable after the first ten words.

In 2020, according to data in your story, LinkedIn’s fiscal year revenue was $8.1 billion. By fiscal year 2023, it had jumped to $15.1 billion.

As the new year gets underway, some Americans may be on the hunt for new jobs. The 2025 edition of LinkedIn’s "Jobs on the Rise" report identified positions that have seen major growth.

I quit my corporate job when I started making money on LinkedIn. Here's how I grew my following to over 132,000 people. Story by tmartinelli@businessinsider.com (Tess Martinelli) • 5h ...

LinkedIn released its list of great companies in the US for career growth, and Amazon took the top spot. A few banking and tech companies, such as Citi and Verizon, also ranked high on the list.

Image: Steven Zimmerman/Creative Commons Alphabet, Google’s parent company, has claimed the top spot on LinkedIn’s 2025 list of the 50 best large US employers for career growth.