Something happened during the pandemic that proved critical to the long-term recovery of Sonoma County’s wine-centric tourism industry. The 11th annual North Coast Wine Challenge wrapped up ...

When Claudia Vecchio became chief executive of Sonoma County Tourism last November, she certainly faced immediate challenges. It was mere weeks after the historic Tubbs fire destroyed more than ...

Sonoma County Tourism is committed to increasing visitation after what has proved to be a challenging past two years, the tourism agency’s leadership reported during Monday’s annual meeting at ...

(Sponsored by Sonoma County Tourism.) This recipe reminds me of my grandmother’s cooking, brought into the present day. She would have used ham hock, but I find that the shank has so much more ...

But Spring is something special. There is so much to see and do when you visit Sonoma County in the Spring. As if any of us needs a reason to visit! Of course there is the wine. Some of the best ...

SANTA ROSA, Calif.--(BUSINESS WIRE)--Sonoma County Tourism (SCT), an industry leader in destination stewardship as the nation’s first Destination Stewardship Organization, announces its new ...

Sonoma County Tourism has announced the launch of its “Discover Your &” consumer marketing campaign, which is designed to inspire visitation to the destination in the off-peak season of ...

Sonoma County Tourism’s annual meeting Monday focused on the latest consumer travel trends. Sonoma County Tourism is committed to increasing visitation after what has proved to be a challenging ...