and the only way to do that is by breaking it down to levels beyond just media channel, volume, and sentiment. Therein lies the evolution of social. Though different ways to approach segmentation ...

Because customer segmentation ... traffic. As social media usage grows around the world, both via computer and mobile devices, the ability to drive sales from certain user populations is a growing ...

Threat Matrix is "a specialist service developed by AI company Signify Group." The new service "will monitor players' public-facing social media for abusive and threatening content" on X (formerly ...