Social media marketing has become a vital component to the market mix of many businesses–large and small. After all, there are 4.9 billion people who use social media platforms worldwide and so ...

As legacy media competes with large-scale social platforms, executives must learn how to participate in the creator economy or risk extinction: TikTok-style shorts as a discovery tool can help.

The social media app market in 2022 was valued at $49.09 billion. This number isn’t expected to stay stagnant, though, with forecasts predicting a compound annual growth rate (CAGR) of 26.2% ...

4.95 billion. That’s the number of social media users worldwide. For the savvy marketer, that number represents a market they can tap into to drive business growth. However, that number ...

It’s the most used social media platform for short-form videos, with over 40% of U.S. users preferring it vs. others. Android users spend an average of 34 hours a month on the app.

FISHER: So, I mean, part of it is that social media creates a compulsion to post on it, and this is something that has been proven in many studies. It's chemically addictive.

Social Media How much short form creators are getting paid in 2024 (TikTok, YouTube Shorts, Reels) Statistics taken from multiple online social media data sources show that short-form video is the ...

You’ll see short videos on most social media platforms, from Instagram to TikTok. Is Short-form Video Falling Off? According to statistics , 33% of marketers plan on using the short video type ...