Social media content can include text, images and videos. You may also be able to link to other content you’ve created such as articles, blogs, e-books and videos.

Social media marketing was born in the mid-2000s with the rise of platforms such as ... images and videos that your audience will ... The five Ps of marketing—Product, Price, Promotion, ...

Learn what social media marketing is, how it helps brands gain more visibility on the web, and why it’s essential to your marketing strategy.

Trucking marketers looking for a leg up on social media are turning to AI software that can quickly surface the absolute best influencers in that medium to promote their brand.

Here’s an example of a SMART social media marketing goal focused on building brand awareness: Our team aims to get 10,000 YouTube video views (measurable) by July 31st (time-bound).

If you been wondering how some brands just seem to explode overnight on social media, then you gotta check out Luther Social Media Maven Keezy.Co — the secret ...

Oversaturation, consumer fatigue, and declining trust are challenging the future of influencer-driven advertising.

Scarlett Johansson and Maya Hawke grapple with fame, film promotion and social media. (Getty Images/Christopher Smith for TheWrap) In the lead-up to the release of this summer’s “Jurassic ...

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer marketing and reduce the legal liability and reputational risks ...

In the digital era, social media has revolutionized the way local arts, music, and literature are created, shared, and consumed. Platforms such as Facebook, Instagram, Twitter, YouTube, and TikTok pro ...