To make the most of social media in your omni-channel approach, it’s essential to integrate these channels seamlessly into ...

In the fast-paced world of social media, effective marketing and social media strategies are vital to standing out. Whet ...

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

Following an initial campaign to boost its B2B marketing efforts using LinkedIn, Therapedic International is building on the ...

In the current competitive digital age, it is virtually impossible for businesses to overlook the importance of social media. Billions of users are connected on social media, and US companies are ...

Jodi Amendola is founder of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency in ...

The wait is over — the official finalists for MARKETING-INTERACTIVE’s Hashtag Asia Awards 2025 have been unveiled.

In the survey, only 48% said LinkedIn was the most effective network for social media marketing, so why then is it the platform of choice for 91% financial service providers? The answer is compliance.