This infographic covers five key social media ad shifts that marketers should be watching, and it explains which industries ...

What's the state of social media around the world? Check out these stats regarding global users, preferred social networks and platforms, and much more. On average, Internet users have five social ...

The Social Media Brandsphere is a handy tool that breaks down the division of media opportunities for marketing professionals. The infographic goes beyond the standard opportunities of Paid, Owned ...

Social media has become the “go-to” for receiving news, connecting with friends, connecting with strangers and celebrities (even becoming a celebrity), as well as connecting with brands.

Did you know, Twitter alone boasts around 310 million active users every single month, 24.6 percent of which are journalists (who could be tweeting about your next event!)? Batman, schmatman—when ...

Using social media allows companies to engage customers in real-time dialogue and build brand loyalty. "At least half of Twitter and Facebook users said they had become more likely to talk about ...

Infographic: How To Combine The Power Of Email And Social Marketing A recent PayFort infographic highlights ways in which enterprises can derive benefits by combining these two marketing ...

Over the past couple years, a good social media presence has become one of the most important self-promotional tools for Sundance filmmakers. Not only are sites like Twitter and Facebook good ...

Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years, investments in the space have grown 79% while 50% of marketers plan on further ...