How should a brand that has been building a strategy on social media for the last decade reevaluate what they’re doing? Try to figure out what’s the 1% that’s different about you, not the 99 ...

Social media marketing might appear straightforward, but it’ll take more than just a few posts to truly make an impact. Here are some key social strategy tips.

Fast Company’s 2025 list of the most innovative companies in social media includes Duolingo, Bluesky, the Boston Celtics, Yelp, and more. This past year has been one of revivals. Low-rise jeans ...

Madison Logic’s recent survey —in collaboration with Harris Poll—found that 64% of B2B marketing leaders plan to invest in more B2C-focused social channels like Instagram and TikTok in 2025.

Sarah Tang records social media videos for the homeware brand Dusen Dusen out of the company’s studio in the Clinton Hill neighborhood of Brooklyn. Listen to this article · 7:15 min Learn more ...

Meta’s independent oversight board on Wednesday rebuked the company for scrapping the social-media giant’s fact-checking policy earlier this year – urging Mark Zuckerberg’s firm to assess ...

A company’s social media marketing team doesn’t need a large staff or budget to be successful, but it does need support from leadership. That’s according to Duolingo’s Zaria Parvez, the senior global ...

Dive Brief: Most small businesses continue to look to social media to help them drive their business growth, even though the medium presents content and strategic challenges, according to new research ...