Sometimes I feel it’s my life’s mission to get B2B businesses excited about social media marketing. Thankfully, I’m not alone in this. There are hundreds of infographics on this topic and we ...

The Delhi Jal Board is planning to hire a social media marketing agency to enhance its public communication and digital engagement and manage all related activities of Water Minister Parvesh Verma, an ...

Social media marketing has come a long way. What worked in 2018 (posting frequently and chasing likes) is now almost irrelevant. With algorithm changes, user behavior shifts, and rising ad costs, ...

Additionally, use social-media analytics tools to track engagement, reach, and conversions. This will give you a better understanding of what’s working and what’s not, allowing you to make ...

You can also look at your social media analytics and insights to see what’s performed well over the last couple of months. Here’s how: Visit Pinterest’s Most Repinned Page .

Dive Brief: Infographics highlighting World Cup data are experiencing a mini-explosion among social analytics firms. Big names in the space like Adobe, Crimson Hexagon, and Tracx have all released ...

“Don’t for a minute think that what social media analytics are showing you is a representative picture of how your customers as a whole see you,” cautions Alexandra Samuel VP of Social Media ...

One of the most important steps in launching a successful social media campaign is choosing the right platform to connect with your audience. For B2B firms, where the social interactions and buyer ...

As part of VentureBeat’s new research initiative, we’re building a top 10 list of the best social media analytics tools on the Web.Here is a list of our initial choices, in alphabetical order ...

Reddit’s on a roll. The social media platform has just turned a profit for the first time in its 20-year history, and now boasts a record 97.2 million daily active users, marking a year-over ...