Key legal issues for companies to consider when advertising on social media or running a contest, sweepstakes, or other promotion through social media platforms, including guidance on preventing ...

The EU legislation, called the Transparency and Targeting of Political Advertising (TTPA) regulation, which will apply from October 10, was prompted by concerns about disinformation and foreign ...

Yet today’s social media marketing is about much more than pay-per-click ads on Facebook. Let’s explore how the social media advertising landscape is changing.

The move comes ahead of new EU regulations on transparency around political advertising, setto come into effect in October.

3. Nurture The Leads You Get From Ads Social media advertising is a great way to bring in leads, but be sure to follow up with email and text message nurturing campaigns so you don't miss out on ...

Paid – sponsored content on social media that leverages advertising spend to drive audiences towards a specific goal (e.g., generate leads, drive traffic to your site, etc.) ...

6 Social Advertising Tips For Financial Brands Rise above strict regulatory compliances and let your financial brand shine on social media. Here are our top 6 tips to keep in mind.

Dive Brief: Over half (58%) of marketers increased their spending on social media as a result of the macroeconomic environment in the fourth quarter, per new Advertiser Perceptions findings shared ...

The UAE Ministry of Human Resources and Emiratisation has taken action against 77 social media accounts illegally promoting ...

X Social Media’s suit wants the court to stop X Corp. from using the “X” in its advertising and marketing materials and publish corrective advertising to address consumer confusion; X Social ...

Since mid-2022, the Louisville digital advertising firm RedTag LLC has billed LMPD at least $611,755 for its services, which include producing TikTok content, running social media recruitment ads ...