The challenges ahead for Snapchat advertising in 2016 in part stem from their 2015 ... But the company recently announced an application programming interface in which marketers can have greater ...

Snapchat, which launched in 2011, currently reaches 90% of 13-24 years olds in over 20 countries allowing advertisers to speak directly to its audience and target their ads based on key viewer ...

There's no official API (application programming interface) for analytics developers ... get insights about the success of their Snapchat Stories and ads. These marketers and influencers pay ...

The social media company expects first-quarter sales of as much as $1.36 billion in the current quarter, compared with the ...

"Publishers, like the NFL, can use the Snapchat platform to deliver exclusive content to reach this audience and advertisers like Netflix can join in the effort by advertising alongside the content." ...

Snapchat unveils its revolutionary AI Text-to-Image tool with powerful features, creative possibilities and exclusive offers.

Are you a print subscriber? Activate your account. By Garett Sloane - 9 hours 26 min ago By Lindsay Rittenhouse - 9 hours 47 min ago 11 hours 11 min ago By Brian Bonilla - 11 hours 20 min ago By ...

Snapchat reached 453 million daily active ... revenue of $1.55 billion up from $1.36 billion in the prior year. Advertising revenue made up $1.41 billion of that revenue, and was up 10% year ...