This spring, Coca-Cola revived its popular “Share a Coke” campaign, with a digital marketing focus designed to reach a new generation. Now Pepsi would like a word. The cola brand launched a ...

Coca-Cola is bringing back its ‘Share a Coke’ campaign on an unprecedented scale of shareability and personalization for a new generation, pushing the boundaries of innovative brand ...

At worst, it just feels like a sadder version of Coke's campaign, encouraging you to share your brown carbonated beverage alone with some fast food, rather than with, you know, a friend.

Pepsi launches the "Share a Pepsi" campaign, spotlighting food pairings instead of names on bottles. Limited-edition 20 oz. “Share a Pepsi” bottles feature pizzas, tacos, burgers, hot dogs ...