Coca-Cola has relaunched its global Share a Coke campaign, bringing back personalised Coke bottles featuring individual names. The campaign, first introduced in 2014, replaces the brand's logo with ...

The “Share a Coke” parody arrives just a month after Pepsi launched ads that show its team of hapless Crashers — operatives who go undercover to convince people to switch to Pepsi ...

Dive Brief: Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, per details shared with Marketing Dive. Rather than sell ...