The company hired customer experience agency Initials CX to make three TV spots for its Seriously Spreadable brand. The 20 second ads show cheese fans going a bit over the tiop by slathering a bagel ...

The Seriously Spreadable message is expected to reach 71% of over-45s, the brand’s core consumers, and generate a total of 46 million views. Seriously Spreadable is available in five varieties ...

“We want to bring excitement to the category through new flavours – and our new Seriously Spreadable Black Pepper Cheese Spread, which brings a combination of our signature tasty cheddar and black ...

Belle Chevre, a company in Elkmont, Ala., that handcrafts award-winning, French-style goat cheese, now sells three flavors of spreadable versions in a 6-ounce resealable cup.