The recasting shows how Salesforce is managing the integration of the acquisition extravaganza of the past three years, which was dubbed by the media as a marketing software Frankenstein that ...

Why We Chose Salesforce Marketing Cloud as the Best Enterprise Marketing Solution When looking at email marketing services, we chose Salesforce Marketing Cloud as the best option for larger businesses ...

Salesforce just announced the release of Marketing Cloud Next, an evolution of its leading marketing solution to end traditional ‘do-not-reply’ marketing. Powered by autonomous artificial intelligence ...

Salesforce is doubling down on its partnership with Microsoft, with which it's also sometimes been a foe. Microsoft Azure is now the public cloud behind Salesforce's Marketing Cloud, its cloud ...

Salesforce is announcing that it has appointed Adam Blitzer as the new CEO of Marketing Cloud. Marketing Cloud is Salesforce’s suite of digital marketing tools, built around the company’s ...

For the first time, integration is accessible to both GA4 standard and 360 properties. Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing ...

In one fell swoop, Salesforce did what it had to do for a price beyond what I expected they'd ever pay — and they now can call their Marketing Cloud a marketing cloud and not be wrong.

Details are thin on the migration plan itself, aside from Salesforce moving Marketing Cloud from its own data centres to Azure in the coming months. The press materials can give away some of the ...