Send in the clown Ronald McDonald’s journey from a local TV personality to a global marketing phenomenon is a testament to the power of effective branding and character development. The lovable ...

For decades, McDonald's was closely associated with a jovial red-haired clown who was first introduced as the fast food chain's mascot in 1963. But over the years Ronald McDonald, who donned ...

No matter where I am ... I just want to make everybody smile." The impact on communities runs deep thanks to the McDonald's All American Games' collaboration with Ronald McDonald House ...

Stacy-Ann Sutherland and her son, King, stayed at the Ronald McDonald House Southern New Jersey ... in his own ways," Sutherland said. "With his smile, with his body language, with the sounds ...