Just 10% of global marketers believe the CMO role won’t exist in a decade, down on 19% five years ago, according to WFA data.

In today’s fast-changing world, data has become the heartbeat of modern marketing. Marketers now rely on numbers, charts, and ...

Walton joins Snipes from Amazon Music, where she most recently held the role of head of global brand and integrated marketing ...

The guidance new hires receive in their first few months can shape their approach to messaging, strategy and collaboration ...

The Rock Springs Main Street/Urban Renewal Agency recently hired Danielle Salas as the new marketing, events and theater ...

Strengthening marketing capabilities and adopting industry-specific strategies can help firms maximize their relationships while mitigating risks.

Marketers are more upbeat about the future of the CMO role, according to research by the World Federation of Advertisers (WFA ...

Runway Influence, which specializes in luxury, fashion, automotive and high-end lifestyle branding, has announced a ...

The most effective marketing doesn't just attract leads; it guides them through the journey, builds trust and positions ...

This article is sponsored by ActiveDEMAND. It is based on a discussion with Sean Leonard, CEO and Founder of ActiveDEMAND.

CenterSquare Investment Management ("CenterSquare") is pleased to announce the promotion of Kristina Harshany to Chief Marketing Officer. In this expanded role, Ms. Harshany will continue to be ...