Red-hot running brand On is headed to the Super Bowl this weekend with a new commercial starring Roger ... Federer and Elmo playfully clearing up any confusion around On's brand name and logo ...

Roger Federer's signature RF logo was designed by his wife Mirka for a fragrance brand she started in 2003. The "RF" logo comes from his initials and was first seen in 2006 when it was spotted on ...

In retirement, Roger Federer continues ... The ad stars Federer and Sesame Street's Elmo playfully clearing up any confusion around On's brand name and logo in a memorable way.

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss athletic shoewear brand On. The fun collaboration left Federer ...

The Super Bowl isn't brought to you by the letters "R" and "F," but a commercial for On sportswear starring Roger Federer and Elmo stole the show before it even aired during the game. The ad plays ...

On’s relationship with Roger Federer has been fruitful for all parties involved ... On But it’s not exactly de-branded, either. The On logo is now no longer embossed and is much larger compared to the ...

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...