Leading Manufacturers Several companies are renowned for producing high-quality straw cowboy hats: American Hat Co: Founded in 1915, American Hat Co is known for its craftsmanship and innovation.

First, Orms selected a hat — Rodeo King brand, light blue in color and felt made of a beaver/rabbit fur blend. Then, he bathed it in a cloud of steam.

The better the hat, the easier the shaping. "One of my $1,000 hats, it shapes like butter," he says. A few rodeo volunteers stroll by the booth wearing simple black cowboy hats.

Whether you prefer a modern straw hat or something more eye-catching like the Houstonian’s crisp white Stetson seen at the 66th Annual Grammy Awards, below, we’ve rounded up options to suit ...

Unless you plan to wear your cowboy hat multiple times, don't buy one for one-time use, as a classic Cattleman Straw Cowboy Hat sells for $145 USD from Tecovas.