Home furnishing brand IKEA has partnered with global platform Roblox to launch a virtual store - and they're hiring players too. The collaboration, titled "Careers done different" aims to attract a ...

Ikea is assembling a team of Roblox players to work at its virtual store—and you can even get paid for the job. The Swedish retailer announced in a press release Monday that it will be launching “The ...

Your prayers have been answered. A fully functional virtual IKEA - yes the Swedish flat-pack furniture shop - opens in Roblox today, with ten people having earned the jobs that were on offer to work ...

Furniture chain Ikea says it's hiring real people to work inside a virtual store within the gaming platform Roblox. Ikea's virtual employees will be paid the same rate as a London co-worker — £13.15 / ...

IKEA is offering paying roles at a virtual furniture store inside Roblox. Why? I don't know but I sort of want to apply. The Co-Worker Game is being launched in Roblox on June 24th, allowing a few ...

Swedish furniture chain IKEA announced it will be hiring 10 workers for an unconventional employment opportunity — inside an IKEA "store" in the video game Roblox. Opening June 24, "The Co-Worker Game ...

While Roblox has become a go-to for brands that want to connect with younger consumers, Ikea is taking a fresh approach and focusing on potential employees. The activation is part of a larger push ...

A recreation of an Ikea store in Roblox. Ikea is utilising a novel approach to attracting a new generation of workers: it has created a virtual store in the popular video game Roblox. The Swedish ...

Later this month, a select number of people will know what it feels like to earn a higher salary working a retail job on Roblox than some people actually make in person. Starting on June 24, Ikea is ...

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LONDON — Swedish furniture company IKEA has announced that it is looking for real people to work at its virtual store on Roblox at the end of June. The Roblox game is called “The Co-Worker Game,” ...