River Island isn't the only retailer stocking summer occasion wear, as Next features a similar standout option with the Lipsy Black/White Applique Flower Trim Fit And Flare Maxi Dress that costs £95.

Priced at €115, the maxi would be fab for a black tie event or even a wedding. Style it with a colourful bag for a pop of colour and a pair of heels, and you're all set.

River Island frequently shares photos of its latest must-have items on its Instagram page to keep its 2.4 million followers updated on what's new or popular in store and online.

River Island's Blue Atlas Printed Maxi Dress is one of the standout pieces from its latest collection with Atlas Art founder Adrianne Dimitrakakis - and it's already selling fast ...

River Island customers have been heaping praise on a "gorgeous" dress they've spotted on social media. The high street giant, known for its trendy apparel, accessories and footwear, appears to ...

The Yellow Halter Neck Floral Maxi Dress, which retails for €100 in River Island, appears to be inspired by Blumarine's Halterneck floral print dress, which retails for an eye-watering €1,691.

The retailer took to Instagram to share a clip of the green dress. The video showed off the midi dress and racked up more than 1,000 likes and many comments from excited River Island shoppers.

River Island fans were quick to praise the dress in the comments section. Two other holiday outfits also featured in the 'sunset' snap, including this Purple Ombre Mesh Midi Skirt for £32 with a ...

River Island took to Instagram to share the Green Premium Embellished Mini Shift Dress, in a post captioned: "Summer birthday girls, we got you." The clip racked up more than 2,800 likes and many ...

Even with the little UGG. it’s such a vibe." The dress is available on River Island's website in sizes six to 22. However, some sizes are currently out of stock, so buyers will need to act fast.

This €63 River Island Green Bandage Bardot Midi Dress is quickly becoming the must-have, affordable wedding guest outfit of the summer, selling out fast and going viral online.