The perception of a brand can greatly impact its success or failure. To effectively manage and maintain a positive brand reputation, businesses rely on advanced tools and strategies. Among these tools ...

If you don't actively control your narrative, algorithms will do it for you — and the cost could be lost clients, stalled ...

Your online presence is the first impression you make on employers, clients or even new friends. Inaccuracies or even ...

AUSTIN, Texas, Sept. 29, 2022 (GLOBE NEWSWIRE) -- QuestionPro, a global leader in online survey and research services today announced it has launched CX Reputation, an all-in-one platform for ...

Muck Rack today announced major advancements in its AI capabilities, including pitch coverage detection, generative AI sentiment and visibility scoring, as well as new agents that automate workflows ...

Increased use of social media and online marketing techniques gives companies a chance to engage with their customers, and brands are quickly catching on to the practice of reputation marketing. The ...

The immediate break or creation of business reputations through modern-second communication demands active media monitoring, particularly of broadcast media platforms. Businesses now recognize ...

When reputation health can deteriorate in a heartbeat, investors and other time-sensitive stakeholders prefer financial market data over slower marketing surveys.” — Nir Kossovsky, Steel City Re CEO ...

Mitch Joel reviews five free reputation-monitoring tools, including Google Alerts, Twitter and Facebook Lexicon, as you can never be too aware of what consumers are saying (and seeing) about your or ...

Today, brand monitoring tools ensure that your products and services sit right with your targeted customers. But best of all, it guarantees valuable data to plan your next strategies and improve your ...