3. Promote your brand and cross-sell other products In the box of a new Apple Macbook I found a sheet of two glossy apple-logo stickers. Apple doesn’t expect me to put this little gift in a drawer.

Shop elegant gift boxes on Amazon during the Great Freedom Festival (31 July 2025). From pastel foldables to embroidered ...

In today's marketplace, packaging has a big impact on customers. It is also not protection alone. It involves how a product ...

For most people, the iconic robin’s-egg blue box is more recognizable than the jewelry itself. Packaging is powerful because it tells consumers why your product and brand are different.

Apple studies this vacuum and, rumor has it, has precisely timed how long it takes for the bottom half of the packaging to ease out and separate under its own weight when the box is held by the lid.

Cardboard packaging is used to promote the impression of inexpensive, workman-like, function-over-form packaging. It says: "It's the product that counts, not the box." ...