News

If you plan to become a vice president of product management or a leader in the field, an MBA can help you develop strong leadership skills and expand your network. However, earning an MBA ...
If you want to start building the specialized skills to become a product manager without committing to a four-year product management degree, you might consider enrolling in a product design bootcamp.
Making a move from project management to product management requires a substantial shift in focus and requires different skills. Project managers and product managers invest their expertise in the ...
P roduct management — the development, life cycle, and success of a product from concept to market and beyond — is poised for a dramatic evolution due to emerging technologies. Product ...
The product manager is a team member from the beginning and knows all the processes and relationships through to commercial marketing of the product. "Solid leadership skills are a must as you ...
Product life cycle management, or PLM, training teaches product managers to integrate engineering, manufacturing, sales, marketing and other departments in order to streamline processes.
When product teams and product marketing teams collaborate, they create a better end result, said Jessica Peet, ’14, senior leader of product marketing at Amazon. But how can they best work together?
Gain certifications in product management tools and methodologies including project management, wireframing (Balsamiq) and analytics (Google Analytics). Hone your communication, negotiation and ...
100 Marketing Skills That Build Great Marketing and Sales Careers A comprehensive list of essential marketing skills — and how to gain them. BY JEFF HADEN , CONTRIBUTING EDITOR, INC.
The virtual format enabled twelve alumni with impressive product management and product marketing management experience to engage with Chicago Booth students for the day, by sharing career insights ...