Blue Bell announced on May 1 that its previously retired flavor, Groom’s Cake, has come back around. Last year, Blue Bell held a contest via its social media pages and website, giving ice cream ...

It's time for your happily ever after! Blue Bell Creameries has announced the return of its Groom's Cake ice cream flavor. Last year, the Texas-based ice cream company held The Great Scoop Revival ...

The company's Groom's Cake ice cream flavor won its Great Scoop Revival Flavor Tournament last year and will be available in stores beginning May 1, the ice cream maker said in a news release.

The people have spoken and they want Blue Bell Groom's Cake ice cream for another run down the aisle. The Brenham creamery finished counting votes from its Great Scoop Revival Flavor Tournament ...

Groom’s Cake is returning to stores after winning The Great Scoop Revival Flavor Tournament, marking the end of its retirement, Blue Bell said in a May 1 news release. The frozen treat ...