Lone Wolf Ranch™, the premium pet nutrition brand founded by Chuck and Gena Norris, has been awarded "Functional Diet Product ...

In the competitive world of premium apparel, lululemon athletica inc. LULU and Ralph Lauren Corporation RL occupy distinct yet intersecting lanes, each commanding loyal followings and powerful brand ...

Entrepreneur Masaba Gupta is pursuing a two-pronged growth strategy, focusing on different market segments for her brands.

A deeper dive suggests that most of the growth is coming from premium private label, with the most premium products (which Nielsen classifies as tier 5) accounting for 7% of dollar sales but ...

The company launched its first private label grocery product, granola, in 1972, under the Trader Joe’s name. By 1997 it was introducing about 10 new items a week.

IRVING, TEXAS – Serafina is 7-Eleven’s new sparkling water store brand. The product is available in three varieties, original, organic lime and organic lemon ginger, comes in 16.9-oz bottles ...

Nielsen defines a premium product as one costing at least 20% more than the average price for the product category. Between 2012 and 2014, the premium segment of the consumer market rose by 21% in ...

Unfortunately, the USDA doesn't supply a label for "made with organic ingredients" products. Instead, the product label should display the name and address of the certifying agent.