LONDON - Fendi is turning its space at Selfridges pale pink to mark the launch of its Mamma Baguette bag. A sculptural installation featuring three sizes of the bag piled on top of each other in ...

Image A look from Fendi’s fall 1997 runway show, which marked the debut of the Baguette bag.Credit ... pictured here, salmon pink with floral embroidery. Digital tech: Max Bernetz.

Sarah Jessica Parker coronated an It bag with just seven words on an episode of Sex and the City that first aired in 2000. "It's not a bag," she corrected a thief in pursuit of the sequined Fendi ...

The Peekaboo bag has always been the coolest “anti-it” accessory. Designed in 2009, this innovative handbag was the brainchild of artistic director Silvia Venturini Fendi, a woman who made it ...

Queen Camilla sported a stylish look during the Commonwealth Day Service. We've found some affordable alternatives to her ...

Credit: Getty Images Parker stopped by Fendi's front row on Feb. 26 in an especially sparkly rendition of the bag her alter-ego first made famous. She chose a blush pink Baguette with oversize ...

Parker’s exact bag is not currently available at Fendi, but a similar pink sequined style retails for $5,000. In a joint Instagram post between Parker and Fendi, fans couldn’t get enough of ...