Pokémon's Pikachu has been named as Japan's official mascot for the upcoming 2014 Fifa World Cup Brazil.

If you go to Japan, there’s a chance you might meet someone with an unusual name – such as “Nike,” “Pikachu” or “Pudding.” While still a minority, these names have grown in ...

The Pokemon Company is helping to distribute Pikachu-branded road safety badges with traffic accident insurances to first graders in Japan.

Examples of kirakira names include Pikachu (from "Pokémon") Naiki (like the brand Nike), Kitty (Kitty Chan) and Pū (like Winnie-the-Pooh), The Guardian reported. Why is Japan regulating baby names?

The Japanese government has passed a new law that seeks to quell pop culture-inspired ‘kira kira’ names.

Pokémon TCG Japan will soon release Clay Burst, a new expansion that will include cards featuring mascot Pikachu & its evolution Raichu.