Print is certainly not dead ... “The ‘Better with Pepsi’ ads, featuring packaging from prominent fast food brands crumpled just so as to reveal a hidden Pepsi logo, are brilliant ...

for our cool couple. The second half of the decade starts to feature color Pepsi ads, and by the end of the decade, people of color. A more family-oriented sensibility also started to appear, ...

The best soda commercials, however, stay bubbly-pop-fresh for generations. Pepsi arguably leads the pack, having invested record-breaking sums in splashy campaigns and moments that delight well ...

to create the Pepsi globe logo within them. No artificial intelligence or other digital tools were used to produce the photos. The campaign rolls out today across print publications, out-of-home ...

The below are ads that work both at a quick glance and on multiple encounters—exactly what’s needed for outdoor and print. Pepsi’s ads for National Burger Day, where the soft drinks giant ...

This marks the first time that the PepsiCo marketer has put two ads behind its Super Bowl efforts. The TV spots ladder into an SMS promotion that will see the brand give away up to 10 million cans and ...

Jackson and Spike Lee; and Pepsi hides its logo in a series of beachfront landscape ads. Droga, who said he contemplated full retirement, will stay on as Accenture's vice chair.

Although digital advertising increasingly became a part of daily life, print still held on strong. Ads leaned into slick and striking photography, bright and simple graphics, familiar faces and ...

Pepsi is updating the soft drink's logo ahead of its 125th anniversary – while paying tribute to the pop in the brand's classic labeling. The new logo, which replaces one used since 2008, has a ...

This led Leonard to find a loophole in the fine print, that Pepsi Points could be purchased for ten cents a piece. This fueld their plans and a $700,008.50 cheque – ready to win the top prize. But ...