Diapers and Football? Pampers Joins Swelling Ad Crowd Making Rush for NFL

Pampers are “behind every baby,” viewers are told in the spot, which is created with a bespoke group of Publicis Group agencies that includes Saatchi & Saatchi, the ad agency that helped Tide — ...

Pampers prioritizes emotional storytelling for new campaign, brand ethos

Launched with a tear-jerking ad around the NFL’s opening weekend, “Behind Every Baby” features several social-first elements like influencer partnerships.
The Aspen Times

Sean Beckwith: Month-by-month power rankings of Aspen’s months

Targeted ads are a terrible idea. Not only do they freak you out following a deluge of Pampers ads after you audibly said “diapers” once while talking to your brother-in-law about your nephew, but ...
Business Wire

Pampers Launches “Million Acts of Love” Initiative To Inspire & Remind Parents Of Their Infinite Capacity For Love

Pampers invites friends and family this Mother's Day to help share #MillionActsofLove by celebrating moms and what motivates them to keep going – LOVE CINCINNATI--(BUSINESS WIRE)--Pampers knows the ...
Business Wire

Pampers Pure Now Features Plant-Based Liner Enriched with Shea Butter, Giving Parents What They Prefer For Their Little Ones

CINCINNATI--(BUSINESS WIRE)--At Pampers, we take pride in listening to parents to understand their passions and needs in caring for their babies. A recent Pampers survey found that, not surprisingly, ...
AOL

Diapers and Football? Pampers Joins Swelling Ad Crowd Making Rush for NFL

When football fans tune into early games on CBS this Sunday, they may notice that some very young players are using extra padding. An inspiring 60-second spot from Pampers features an array of wee ...