Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

AI is focusing on deeper insights for sustainable growth and long-term value, from predictive performance modeling to ...

Google search has steadily been getting worse, but most of its free alternatives just aren't as good at surfacing the things I'm looking for. Since Google makes money through advertising ...

Global ad spending in the search advertising segment is projected to ... "Their technology and domain expertise in paid search and affiliate compliance complement our platform perfectly, helping ...

Performance advertising, on the other hand, is more transactional. It focuses on immediate impact—clicks, conversions, leads and revenue. Digital ads, paid search ... and social Share of Voice ...

Google is being sued in the UK over allegations that the tech giant abused its dominance in the online search market to drive ...

(Dayo Photos) If you’ve already tried everything to reduce the amount of time you spend scrolling on social media, perhaps a Portland startup has the motivator to finally get your attention ...

announced today its acquisition of Rakuten Advertising’s Performance Solutions group, which includes its paid search and programmatic planning and buying teams. This strategic move aims to ...