As a leader in consumer health supplements, PureFormulas was challenged to provide customers with the individualized transactions and product recommendations they required. A recent migration to ...

SmarterHQ has revealed that its personalization technology is now available in the Oracle Cloud Marketplace for Oracle Commerce Cloud customers. The platform is designed to empower marketers and ...

Oracle has acquired BlueKai, a cloud-based Big Data platform that enables companies to personalize online, offline and mobile marketing campaigns. This shores up the personalization capabilities of ...

While consumers may say they want a more personalized shopping interaction, they rank personalization behind service and experience, according to findings from the Evolution of Experience Retailing, ...

Oracle (NYSE: ORCL) VMware (NYSE: VMW) are partnering to make the latter™s software and services available on the Oracle cloud infrastructure. The partnership seeks to help customers transfer ...

With many organizations struggling to find enough candidates to fill vacancies, the HCM product news at the opening of the Oracle CloudWorld conference today is focusing on recruitment. A new add-on ...