A new study claims 3 percent of Amazon customer reviews it analyzed were AI-generated. Online shoppers put a lot of weight on ...

If you chose a purchase based on reviews and the end result didn’t live up to your expectations, The Times wants to hear your story. By Stuart A. Thompson and Nico Grant Even though it is ...

FTC cracking down on fake online reviews If the Federal Trade Commission has its way, businesses could soon be fined a hefty sum for hosting or promoting fake product reviews online. Faux five ...

A viral video showed a woman’s disappointment after her online wig purchase looked nothing like the advert, sparking laughter ...

Business reviews are relatable and can sway purchase-making decisions. I've found that one of the most powerful things that online reviews do is influence buyers to purchase.

In a recent survey, 43 percent of people in the U.S. said that they find customer reviews on the internet to be very helpful, and some even consider them when making a purchase decision.

An online review survey by my company focusing on the tangible benefits of customer feedback found that a remarkable 75.5% of consumers put their trust in online reviews when making a purchase ...

The significance of online reviews rose during the COVID lockdowns when going to stores became impossible for most people and products such as home workout equipment and hand sanitizers suddenly ...