The return of Bridget Jones to our cinema screens this week has provoked a nostalgic "surge" in demand for "classic" 1990s food, said The ... look "fondly" on brands of the past, companies must ...

In recent years, Twitter has become a major marketing tool for all brands ... joint also fired back at Old Spice when the deodorant company accused the fast food chain of false advertising.

Brands seem happier than ever to adapt or remove their apparently untouchable logos. The effect is often striking visually ... And most importantly, we own this commodity, whether it’s food or flights ...